I frequently talk to people who think that the word “natural” on a food package means “organic,” or at least something close to it. Show me a food packages that uses earthy shades of brown and green, and I admit I’m almost fooled, especially if there’s a picture of a barn. Then I read the ingredient list. This video (“A message from the false advertising industry”) tells you why you shouldn’t be fooled, either.
If it doesn’t say “USDA Organic,” then it’s not organic. Here’s a link to the Top Ten Reasons to Trust the Organic Seal.